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  • Categories & criteria

    Every solution and innovation can find its right place in the competition, with ten categories to choose from. You can put your submission forward in one or more categories. Transparent and specific evaluation criteria help your submission to stand out from the rest. NEW IN 2020: A new competition category for “Digitization”.

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  • Opportunities & Benefits

    Winning the German Packaging Award means you can show your outstanding innovative power and make a strong statement. The certificate, seal and Gold trophy are powerful statements when communicating with customers, consumers, partners and prospective employees, and for your own team. NEW IN 2020: a special award in the “Sustainability” category. In addition, the jury can also award even more Packaging Awards and Gold Awards.

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  • The innovation winners 2019

    Submissions from 14 nations were judged by an independent jury at the largest European showcase of packaging products and services. 34 particularly innovative solutions came through in the end from a strong field of participants. We are delighted to introduce you to all the winners in words and images.

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  • 1st March 2020 | Beginning of the entry period
  • 30th June 2020 | Registration deadline
  • 24th July 2020 | All entries must have been received in Reinbek
  • 6th-7th August 2020 | Jury session
  • 25th August 2020 | The results of the jury will be announced
  • 23th September 2020 | Public festive ceremony in Berlin


The German Packaging Award is held under the auspices of the Federal Minister for Economic Affairs and Energy.



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Text, images and contact information for the press on the German Packaging Institute website.

Press area

Winners 2019

Packaging for different BMW instrument panels

At first glance, you may think: “This is a well-known and established packaging solution.” That’s not the case though. This...